Established 1985, located in the very heart of Vienna, PR International is one of the most well-known lifestyle & event PR agencies in Austria. Renowned for our excellent working relationship with the local media, we specialize in promoting national and international brands who seek coverage for their products and services in the Austrian press.
From world-famous luxury labels to small independents we work across a broad range of fields, writing press releases, organizing press conferences, creating innovative events and store openings that remain in the memory. Be it the continuous PR consulting for brands such as Louis Vuitton, Bulgari, Breitling, Moët&Chandon, Veuve Clicquot, Cadenzza, Faber-Castell and La Biosthétique or the opening of the Dior, Salvatore Ferragamo, Etro, Roberto Cavalli and Brioni flagship stores – life style, luxury, fashion and accessories are our core business.
Print, Broadcast and Online
Editorial Product Placements
Editorial Photo Shootings
VIP & Celebrity Events
Online Press Relations
Blogger Relations & Management
Facebook & Instagram Collaborations
Social Media Management
Social Media Consulting
"Imagine you walk into a bar and across the room you see a beautiful woman. If you were in advertising you would march right up to her to tell her how wonderful you are, that you are the partner of her dreams and are going to make her life like heaven on earth. If you were in marketing then you would plan your approach. First you would strike up a conversation and attempt to find out her idea of perfect partner. Then you would go away and have a make-over before coming back and explain that you're exactly what she's been looking for. However the public relations professional would simply take a seat at the bar and order a drink. The beautiful woman would soon approach you and breath sexily into your ear: "I've heard how wonderful you are and I'd really like to get to know you."
You can find a selection of our actual clients below. For a list of clients we already had the pleasure to work with, click the references link.
ANNA SUI • BANG & OLUFSEN • BENETTON • BENTLEY • BMW • BODY SHOP • BRIONI • Cadenzza • CARTIER • CLARINS • DIOR • DOUGLAS • ELECTRIC CHURCH • EMPORIO ARMANI • ERMENEGILDO ZEGNA • ETRO • FJBAUR • FOREVER 21 • GUCCI • HeRMÈS • INTERNATIONAL MUSIC FOUNDATION • ISABELLA ROSSELINI • Karl Lagerfeld • Kovacek Contemporary • LAMBORGHINI • MARIE BOLTENSTERN • MAX STEINER ORCHESTRA • MICHeL MAYER • MIU MIU • MOËT HENNESSY • Mytheresa x Aquazzura • NOVAROYAL • PEEK & CLOPPENBURG • PORSCHE DESIGN • PRADA • RAY BAN • ROBERTO CAVALLI • SALAMANDER • SALVATORE FERRAGAMO • SWAROVSKI • TIFFANY & CO. • TOD'S • Topkapi-topskin • WEDDING AFFAIRS • YVES SAINT LAURENT
Please discover some VIP events, Store Openings and Product Launches which we have supported in various ways. Our in-house team is happy to handle the entire event organization – from delivering a creative concept to location hunting, catering coordination, guest-list management and achieving media coverage. Dependent on individual needs, we also offer bespoke event support modules such as assisting you with our special expertise in celebrity and press management.
Feel free to drop us a message or get in touch by phone or email listed below the contact form.